To celebrate our 30th year, we're reflecting on the moments that shaped the brand we are today, focusing on a new theme every month.
The days are getting longer, the weather is getting warmer and at long last spring is in the air – quite frankly, we’re feeling blooming marvellous. We’re looking forward to growth – in our gardens, homes, families and here at Joules, in this milestone year.
March always seems like a turning point in the year. And although this time last year we were still battling the Beast from the East, it’s a sign that spring is well and truly on the way. A quick look outside and we can see daffodils and snowdrops, each flower slowly pushing winter to the back of our minds.
On the topic of flowers, our print team love taking inspiration from British flora and fauna. It was 10 years ago that we first introduced our best-loved Cambridge Floral print. A truly classic yet contemporary print, it has adorned countless styles from bags to wellington boots and dresses to sofas. Later in the year, look out for a new twist on this statement-making print across a stunning limited-edition collection to commemorate our 30th year.
So where will this month take you? Personally, I’m looking forward to getting out in the garden and soon being able to leave my layers at home. But whatever spring has in store and whatever it is about the month of March that makes you feel blooming marvellous, we want to know.
We can't wait to see more!
Take a look at themoments that made us.